Author = Khounsiavash, Mohsen
The Combined Effect of Organizational Strategy and Competencies on Corporate Brand Identity

Volume 13, Issue 3, 2021, Pages 690-720

10.22059/jibm.2021.315807.4015

Mohammad Daneshgar; Mohammad Ali Abdolvand; Kambiz Heidarzadeh Henzaei; Mohsen Khoon Siavash


Modeling Corporate Brand Identity in the Banking Industry

Volume 12, Issue 3, 2020, Pages 652-678

10.22059/jibm.2019.286128.3590

Mohammad Daneshgar; Mohammad Ali Abdolvand; Kambiz Heidarzadeh Henzaei; Mohsen khoon Siavash